Adapting to the culture of ‘new normal’: an emerging response to COVID-19

Abstract

A class after COVID-19 pandemic has emerged, we have suddenly been forced to adapt to the ‘ newfangled normal ’ : work-from-home mise en scene, parents home-schooling their children in a new blended learning arrange, lockdown and quarantine, and the mandate erosion of confront mask and face shields in public. For many, 2020 has already been earmarked as ‘ the worst ’ year in the twenty-first hundred. Ripples from the stream situation have spread into the personal, social, economic and spiritual spheres. Is this new convention truly modern or is it a reduplication of the old ? A late parallelism published in this journal rightly pointed out the engagement of a ‘ supportive ’ government, ‘ creative ’ church service and an ‘ adaptive ’ public in the alleged culture. however, I argue that adapting to the ‘ fresh normal ’ can greatly affect the future. I would carefully suggest that we examine the context and the placement of culture in which adaptations are needed .
To live in the universe is to adapt constantly. A year after COVID-19 pandemic has emerged, we have abruptly been forced to adapt to the ‘ new normal ’ : work-from-home plant, parents home-schooling their children in a modern blended learn set up, lockdown and quarantine, and the compulsory exhausting of face dissemble and face shields in public. For many, 2020 has already been earmarked as ‘ the worst ’ year in the twenty-first century. 1 Ripples from the current situation have spread into the personal, social, economic and spiritual spheres. Is this newfangled normal truly new or is it a reduplication of the previous ? A recent symmetry published in this journal rightly pointed out the participation of a ‘ supportive ’ politics, ‘ creative ’ church and an ‘ adaptive ’ public in the alleged acculturation. 2 however, I argue that adapting to the ‘ newly normal ’ can greatly affect the future. I would cautiously suggest that we examine the context and the placement of polish in which adaptations are needed. The term ‘ new convention ’ first appeared during the 2008 fiscal crisis to refer to the dramatic economic, cultural and social transformations that caused uncertainty and social unrest, impacting collective perceptions and individual lifestyles. 3 This term has been used again during the COVID-19 pandemic to point out how it has transformed substantive aspects of human life. cultural theorists argue that there is an interplay between culture and both personal feelings ( powerlessness ) and information pulmonary tuberculosis ( conspiracy theories ) during times of crisis. 4 however, it is up to us to adapt to the challenges of stream pandemic and similar crises, and whether we respond positively or negatively can greatly affect our personal and social lives. indeed, there are many lessons we can learn from this crisis that can be used in building a better club. How we open to change will depend our capacity to adapt, to manage resilience in the face of adversity, flexibility and creativity without forcing us to make changes. american samoa hanker as the worldly concern has not found a safe and effective vaccine, we may have to adjust to a new normal as people get back to work, school and a more normal life. As such, ‘ we have reached the end of the beginning. New conventions, rituals, images and narratives will no doubt come forth, so there will be more influence for cultural sociology before we get to the begin of the end ’. 5

now, a class after COVID-19, we are starting to see a manner to restore health, economies and societies together despite the fresh coronavirus stress. In the face of global crisis, we need to improvise, adjust and get the better of. The fresh convention is still emerging, so I think that our immediate focus should be to tackle the complex problems that have emerged from the pandemic by highlighting resilience, convalescence and restructure ( the fresh three Rs ). The World Health Organization states that ‘ recognizing that the virus will be with us for a long fourth dimension, governments should besides use this opportunity to invest in health systems, which can benefit all populations beyond COVID-19, equally well as train for future public health emergencies ’. 6 There may be fiddling to gain from the COVID-19 pandemic, but it is important that the public should keep in mind that no one is being left behind. When the COVID-19 pandemic is over, the best of our newfangled normal will survive to enrich our lives and our work in the future.

Funding

No fund was received for this paper.

References

1

UNESCO

. A year after coronavirus : an inclusive ‘ modern normal ’. hypertext transfer protocol : //en.unesco.org/news/year-after-coronavirus-inclusive-new-normal. . 2

Cordero

DA

. To stop or not to stop ‘ culture ’ : determining the essential behavior of the government, church and public in fighting against COVID-19. J Public Health ( Oxf ) 2021. doi: 10.1093/pubmed/fdab026. department of the interior : 3

El-Erian

MA

. Navigating the New Normal in Industrial Countries. Washington, D.C .:
International Monetary Fund, 2010. 4

Alexander

JC

,

Smith

P

. COVID-19 and symbolic action : ball-shaped pandemic as code, narrative, and cultural performance. Am J Cult Sociol 2020; 8: 263– 9. 5

Biddlestone

M

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Green

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Douglas

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. cultural orientation, office, impression in conspiracy theories, and intentions to reduce the spread of COVID-19. Br J Soc Psychol 2020; 59( 3): 663– 73. ) : 6

World Health Organization

. From the “ new normal ” to a “ new future ” : A sustainable reception to COVID-19. . https: //. hypertext transfer protocol : // www.who.int/westernpacific/news/commentaries/detail-hq/from-the-new-normal-to-a-new-future-a-sustainable-response-to-covid-19. .

© Crown copyright 2021. This article contains public sector information licensed under the open Government Licence v3.0 ( hypertext transfer protocol : //www.nationalarchives.gov.uk/doc/open-government-licence/version/3/ ) .

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